Braver teams try more, learn faster, and ship.

A private four-week Failure School cohort for your team. At the end, we certify your own people as coaches, so it keeps going without us.

If you lead a team, you've said one of these

  • “My engineers won't ship until it's perfect.”
  • “Nobody speaks up in retros.”
  • “We say we want experiments. Nobody runs one.”
  • “Bad news reaches me last.”
  • “Every decision needs three more meetings.”

These look like five process problems. They're one problem: nobody wants to be the one who got it wrong.

What your team gets

The same four-week course as our open cohorts, run for your team alone.

A private cohort

Four weeks, one chapter a week, with weekly live sessions scheduled around your team's calendar. The homework is real work: the pitch, the experiment, the conversation people have been avoiding.

An in-person session, if you want one

A three-hour session in a real room, to kick the cohort off or to close it. Everyone who takes part leaves a Certified Failure.

Coaches of your own

We train and certify one or two of your people as Certified Failure Coaches, so they can run cohorts for the rest of the organization.

How to start

We're building the team program with our first partners, so early conversations shape what it becomes.

  1. Talk to usTell us about your team, where things get stuck, and what you'd like to change.
  2. Pilot with one teamRun one cohort, with a short survey before and after, so you can see the change for yourself.
  3. Certify coaches and roll outOnce it's working, we certify your own coaches and they run it across other teams.

Questions leaders ask

How is this different from a team offsite?

An offsite is one good day. This runs for four weeks alongside real work, so people practice trying things where it counts, and they come back each week to say how it went.

Does it work for leadership teams?

It's a good place to start. Teams take their cue from how leaders react when something goes wrong, so leaders who go through it first make it easier for everyone else.

We're remote or hybrid. Does that work?

Yes. The course is online by default. The in-person session is optional.

How many people per cohort?

Up to 15, so each session stays a real conversation. Bigger groups run as several cohorts.

Can we run it ourselves afterwards?

Yes, that's the point. Your Certified Failure Coaches run it, and we stay on hand if they need us. How coach certification works.

Ready to build a braver team?

Tell us about your team and we'll suggest a first step.

Opens an email to hello@thefailureschool.com.